Start here

About you

Listener persona

Listener story

Naming and positioning

Format and structure

Gear and software

Sound and feel

Production

Trailer

Distribution

Release

Your first 1,000 listeners

Extras

Production checklist

Podcast press kit

Podcast Growth Cheat Sheet

<aside> ✂️ To make sure our content is relevant and engaging to our target listener, we need to create a list of themes and topics that match their interests, or problems we can help them solve. We can use this list as a guide when creating our listener story statement.

</aside>

<aside> 🛟 Need some guidance?

Work directly with Mark, the Podcast Canvas author, to create a robust action plan for a successful podcast.

Find out more

</aside>

Long-tail keywords in podcasting

Intentions

Themes & topics this includes

Destinations

Brief listener description

Outcome

Listener story statement

Todo